The Web Marketing Association is proud to present this 2018 Internet Advertising Competition Award to Creative27 for Outstanding Achievement in Internet Advertising on behalf of Assuaged. Creative27 won Best Food Industry Mobile Application on behalf of Assuaged, a mobile app designed, developed and marketed by Creative27.
The story behind Assuaged
Inspired by a life-changing event, the Murphys embarked on a journey to help serve people in need by building impactful change through health and wellness.
Both have endured multiple illnesses and sought out themselves to find a cure by using herbs and plant-based foods.
Thane is a disabled USMC veteran who suffers from PTSD incurred by a severe Traumatic-Brain Injury during his service. He’s experienced invasive and debilitating skin rashes since childhood and was diagnosed severely obese and pre-diabetic. Since then, he’s found a cure through diet and nutrition, reversing everything.
Cynthia is a craniofacial disability activist whose overcome many chronic health conditions caused by Treacher Collins Syndrome, a genetic birth defect that affects the bones, muscles, and soft tissues of the face and skull. To date, she’s undergone 16+ reconstructive plastic surgeries and is pending a second major jaw surgery.
As the Murphys suffered a myriad of progressively worsening symptoms, they were led into the realm of veganism. They quickly realized that cases of cancer and medical illness are on the rise globally. However, saddeningly eating organically nutritious foods is challenging due to the scarcity of health resources and money.
Assuaged was founded on the concept of the Blue Zone movement and in the region of Loma Linda, California – one of only five geographical areas in the world and the only one in the United States. Research studies and several news reports have established that blue zone residents maintain supreme health and live past the age of one hundred.
The Murphys are passionately seeking to bridge the gap between healthcare and self-care to meet the needs of healthy living as a method for longevity. They are going beyond charity and unifying people through love and compassion.
Award | Mobile App | Work