We designed innovative and cost-effective print collateral and interactive digital promos to better showcase Westfield’s shopping centers.
Westfield Group owns and manages some of the world’s largest shopping centers and malls, with approximately 100 locations in Australia, New Zealand, the United States, and the United Kingdom. They enlisted our help to update their visual directories and planning guides so shoppers could find what they needed faster. We created a hard-copy planning guide that Westfield could mail out to people or, hand out as people walk in through the doors. This planning guide neatly organized all the stores in the Westfield shopping centers, and included a map and coupons/announcements from major retailers.